Solution:
- User-Centered Design: Prioritized user experience through clear navigation, intuitive information architecture, and responsive design for optimal viewing across devices.
- Global Appeal: Emphasized Dev-Afrique’s pan-African presence with imagery, language options, and content tailored to resonate with a diverse audience.
Results:
- Increased website traffic and user engagement.
- Enhanced credibility and professionalism for attracting new partnerships and clients.
Task
Dev-Afrique, a leading African social-impact organization, needed a website that effectively communicated their mission and expertise to a global audience while showcasing their diverse team and continental reach. The existing website lacked intuitiveness and struggled to engage users seamlessly.